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January 2013


That makes five years in a row now for our great customer, the CHEESEMAKERS ALLIANCE. The 2013 Sales Convention was held in Amsterdam in the prestigious Muziekgebouw auditorium. A very, very wide screen showing a multitude of marketing videos was blasted at the sales team, which this year was celebrating its position as the leading French cheesemaking group!
CANNES FOR SETTING : For the seventh consecutive year, the HEXAPAGE Group entrusted us with producing the photo and film reports on their 2011 convention in Cannes.
A major meeting on the group´s calendar orchestrated at the hands of masters, by the Paris incentives travel agency DESTINATION PLUS, our friends and correspondents for many years.

This year, the theme for one afternoon´s trip might have been macabre if the enchanting Lerins Islands hadn´t been the stage :

"Crime in Sainte-Marguerite," forensics team investigation.

Bloody knives, perfect cases for a sleuth, laboratories on pebble beach background, enough to bring back images that will preserve the memory of wonderful sunny autumn experience.



STAGING : The choice of the best meeting rooms, a powerful video and computer image projection, ample and non-aggressive sound, the advantages of a sales seminar without a shadow of a cloud. A report on the event completed the palette issue bounce for months mobilizing each participant. (BONGRAIN / CHEESEMAKERS ALLIANCE).

INCENTIVE : In partnership with a number of travel incentive agencies, Alliance Productions establishes the environment for successful business trips. Or, how to boost sales by boosting competition among installers... (AMERICAN STANDARD / TRANE BONGRAIN / CHEESEMAKERS ALLIANCE, HEXAPAGE)

ON SET : Organization of sets, facilities and maintenance of computer and audiovisual tools, production of presentation materials (films or graphics) support for the communications approach, proposals and advice on outside artistic performances and productions. (BONGRAIN / CHEESEMAKERS ALLIANCE)

POWER : Any business´s internal communications depends on the dynamic motivation of its teams. An entire range of solutions is made available to the participants to ensure the success of any conference or informational meeting held. Flawless organization allows managers to focus on substance rather than form.

LAUNCH : The release of a new product is an opportunity to bring the salespeople together to better inform them. (PUBLICIS KOUFRA for PHOTOSTATION)

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Alliance Productions

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